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Winning the Competitive Content Game: Best in Class Management | Compete Week 2023

Posted Nov 13, 2023 | Views 209
# compete week 2023
# compete pro track
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SPEAKER
Clara Smyth
Clara Smyth
Clara Smyth
Director, Competitive Enablement Services @ Klue

Clara is a competitive industry veteran with over 10 + years of competitive enablement and intelligence experience. She has built and scaled compete programs at Slack, Salesforce, Oracle NetSuite, & iCIMS and has a passion for putting insights into action working with revenue-generating, strategy, product & executive teams. Clara shares best practices regularly and has spoken at conferences hosted by Gartner, the Product Marketing Alliance, Competitive Marketing Summit and others. She hosts the Compete Network’s Back Office to Boardroom podcast that gives leaders a platform for sharing how they elevated compete programs from the back office to the executive boardroom.

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Clara is a competitive industry veteran with over 10 + years of competitive enablement and intelligence experience. She has built and scaled compete programs at Slack, Salesforce, Oracle NetSuite, & iCIMS and has a passion for putting insights into action working with revenue-generating, strategy, product & executive teams. Clara shares best practices regularly and has spoken at conferences hosted by Gartner, the Product Marketing Alliance, Competitive Marketing Summit and others. She hosts the Compete Network’s Back Office to Boardroom podcast that gives leaders a platform for sharing how they elevated compete programs from the back office to the executive boardroom.

+ Read More

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Posted Nov 13, 2023 | Views 7.3K
# compete week 2023
# marketing leader track