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Klue Quarterly: Winter 2025
+4
Adam Houghton, Cody Bernard, Adam Webb & 4 more speakers
Ep 2: The Seller and Prospect are Getting Divorced?!
Marie Fitzgerald, Mindy Regnell & Talya Heller
How to Recruit and Conduct a Win-Loss Interview
Jen Doyle & Aldona Dye
Customer Spotlight: Jacob Presson from Relias
Jacob Presson
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Marie Fitzgerald, Mindy Regnell & Talya Heller · Mar 26th, 2025
Welcome to Sellers Say the Darndest Things, the show where Product Marketers and Compete pros outsmart each other about the craziest, wildest and most unbelievable things their sellers said about lost deals. It's basically two lies and a truth, but with closed-lost reasons.
In this episode, we've got a faceoff between Marie Fitzgerald, Mindy Regnell and Talya Heller, and the things they say get darnedier and darndedier.
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Jen Doyle & Aldona Dye · Mar 12th, 2025
# win-loss
# events
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Gal Toren · Feb 28th, 2025
Learn how Gal Toren from JFrog uses Ask Klue and battlecards to enable her 2000-person company.
# ai
# battlecards
# competitive enablement
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Jacob Presson · Feb 28th, 2025
Learn how Klue has helped Jacob Presson's competitive program influence revenue at Relias.
# AI
# competitive enablement
# win-loss
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Jay Nakagawa, Simon Mackenzie & Chris Agnoli · Feb 19th, 2025
Welcome to Sellers Say the Darndest Things, the show where Product Marketers and Compete pros outsmart each other about the craziest, wildest and most unbelievable things their sellers said about lost deals. It's basically two lies and a truth, but with closed-lost reasons.
# sales enablement
# competitive intelligence
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Mara Konrad · Jan 14th, 2025
Learn how to get everyone in your organization aligned on how to talk about your competitors
# competitive enablement
# competitive positioning
# sales enablement
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In this Ultimate 7-Step Guide, we’ll share everything you need to know about building a win-loss program from the ground up.
# win-loss
# getting started
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Niko Pajkovic · Dec 5th, 2024
An expert guide and templates that we employ at Klue when building our own competitive battlecards.
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+1
Hunter Sones, Kevin McLean, Hollis Kool & 1 more author · Nov 21st, 2024
# product update
# win-loss
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This seller doesn’t just think competitive intelligence is a waste of time… he’s actually clueless. Watch a ‘sure fire’ deal turn into a full fledged disaster. This is the (weird) story of Jonathan.
# sales enablement
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